Writer’s Workshop-My “Elevator Pitch”

Have you ever heard of an elevator pitch?  Basically, it’s “an overview of an idea for a product, service, or project. The name reflects the fact that an elevator pitch can be delivered in the time span of an elevator ride (for example, thirty seconds or 100-150 words).”  Darren from Probloggerwrote an excellent article about the importance of bloggers having an elevator pitch for their blog.  He has both a super short one, and a longer one.

Here’s my short one:

Tales from Under the Big Top…

Sound familiar?  I hope?

Francesca from Mayhem & Moxie came up with it for me, and I loved it so much that I had my new blog redesigned around the tag line with a little help from my friends.

The longer version is all about me.  One wants to know about the author that writes the “Tales from Under the Big Top”, right?  I think that in reading about me, one will get an idea of what will be presented in the “Tales from Under the Big Top”.

“If you are here for the first time, or even if you are not, you should know that Angie is a word loving, book devouring, designer jean obsessed mama to 5. With red hair. She’s also a sunshine hoarding, organizationally devout, stringer of letters, words and paragraphs.

Besides running what she considers a tight ship at home, she’s an excellent calendar annotator. Most of the time. She cooks dinner for her family every single night. Or so it seems. She would die without her X-large sized washer and dryer. With steam. She’s a bit over the top in the frequency in which she vacuums. But she’s working on it. She wants to be a published novelist. Someday. When her children are all in school she wants to finish her Master’s Degree, so she can say she has one. She likes to be in charge. Basically all the time.

When her five children were smaller she felt like a juggler in the circus who sprinted through each day one act at a time.  She’s collected Tales from Under the Big Top {which are really just stories of her life as a mother} over the years and likes to sprinkle them about whenever the inclination hits.

Blogging quickly became her favorite outlet for telling her tales, and she’s been happily tapping away, making friends, and broadening her horizons for ever 3 years now.”

What do you think?  Should my long pitch have more emphasis on my actual blog?  I’m undecided.

Mama's Losin' It

About Angie

Angie is a CRAFT dabbling, recipe making, WORD loving, sunshine hording, book DEVOURING, Mama to a lot! She's kind of in love with Instagram right now, so if you want her attention, go find here there. {smiling}


  1. 1
    Liz @ Loving Mom 2 Boys
    Twitter: lovingmom2boys

    I love this!! It does make me want to get to know you better! (it also makes me want to have you over to help me organize and vacuum). I do think that a couple more lines about how you tie all this about you and your family into your blog would add to it a little more, but even as it is, I think its a great pitch. (I think maybe I should try this…)

  2. 2
    parenting BY dummies
    Twitter: thenagainphoto

    Nice! I should have you write mine because at the moment it reads something like this, “Dumb Mom is not sure who she is or where she is going. She is followed from place to place by three rowdy, obnoxious, undeniably cute little boys who love her to death but refuse to listen to a word she says. She’s married to a slightly more intelligent man who pretends to listen to her from time to time, but really never does and doesn’t have plans to. She writes her blog so someone will listen. Thanks for listening.” Not a very good seller huh?!

  3. 3
    Twitter: 1momof5

    I didn’t know that you wanted to be a published novelist someday! See, I learned something new about you today. Cool!

  4. 4

    I think it is good to have goals. I should totally get some.

  5. 5
    Jen @ buried with children says:

    I think that is a great pitch.

  6. 6
    Susie's Homemade says:

    I think it works!

  7. 7

    cool idea! But in answer to your question… I”m not sure. I like the short and sweet a little more, just cause I’m always rushed like that.

  8. 8
    Kristina P. says:

    I think it’s awesome. I would read you. 🙂

    So, are you presenting at CBC?

  9. 9

    Great pitch. I wouldn’t mind writing a book someday too… just need to find the time/energy/ambition.

  10. 10
    Twitter: MTDLBlog

    I think your pitch works! One of the reasons I started reading you was because I came across you in a search engine for Momo Mommies. But when I arrived at your site, I absolutely loved it for your description of yourself –

    “…..word loving, book devouring, designer jean obsessed mama to 5. With red hair. She’s also a sunshine hoarding, organizationally devout, stringer of letters, words and paragraphs.”

    I also found that we have a lot in common with our writing goals and education! Additionally, I aspire to be more organized and now that I am also a Momma of twins, I could use all the pointers you can offer! So post some organizational tips for us ADD Moms who can’t seem to get anything done…LOL.

    Long story short, I connected with your blog on a lot of levels and I think that many other Moms can relate to the “Circus” feeling of motherhood and they also probably feel that if you can do it with your five kids (which include twins!) then we can all do it. :0)

  11. 11
    Twitter: mommysstillfab

    I think your elevator pitch should focus more on the blog. Why do you blog? What is the goal of your blog? What do you want your visitors to take away when they come here to read?

    I think your “pitch” sounds more like a bio – and it is a great bio, but I am still wondering… why a “Big Top”? What is your “overview of your service?”

    I think the big thing is… what will make readers come back? What is your POV?

    Enough constructive criticism. I work in marketing, so this stuff tends to come out.

    In other news, thank you for adding by button! And you do have a GORGEOUS blog. I am very envious of the little box with your tabs…

    One more thing. I love to vacuum too 🙂

    • 12
      Twitter: 7clowncircus

      Thank you so much for taking the time to share your thoughts! MUCH appreciated!

      • 13
        Twitter: 7clowncircus

        I updated my “pitch” with your thoughts in mind. 🙂

        • 14
          Twitter: mommysstillfab

          Reading everyone’s comments.. I feel like I was a meanie. Was I a meanie? I was trying to think of it as if I were at work.


  12. 15

    It all sounds good to me. Either way you decide to go. I like short and sweet. But that is just a preference.

  13. 16
    Life with Kaishon says:

    Wow. You did such a great job! I love this! I think your elevator pitch is just perfect. It would make me want to come back for more!

  14. 17

    I’ve always like your circus metaphor … and I always liked your tag line “sunshine hoarding book devouring mama.” I think it works well.

  15. 18
    Twitter: tattertots06

    WOW I love your tag line a lot and your long pitch is fantastic, I could never come up with such cool words LOL.

  16. 19
    T Rex Mom says:

    I actually think your “pitch” about yourself speaks volumes about your blog. I like what you have.

  17. 20
    Twitter: ErinsMiracles

    I wouldn’t change a thing…they want to know more…they need to come and visit right?

  18. 21

    Love it…I can only imagine being a Mother of Five the stories you have to tell.
    Have a wonderful weekend.

  19. 22

    I like it. I’ve missed your writing as you get busier and busier, the posts seem to be shrinking, or is it just me? You have a definite talent for the written word.